Hey, y’all! While blogging is a very fun and rewarding way to help others, it can be tough to come up with new content for your viewers. Any good blogger wants their content to inspire and inform others, while giving people someone to relate to. Regardless of how much we blog, we want to make each post a good read, but it might not always easy to constantly come up with new things to post.
If you are struggling with being more consistent on your platform, feel free to look at these tips, stating how YOU can blog both consistently and efficiently.
1.) Do Your Research – A great method if you want to know what’s currently getting a lot of traffic is doing your research. Search for what topics are popular during the current season, month, year, etc. Pay attention to what type of blog you have (fashion, religion, lifestyle, motherhood, etc.) as well as what topics interest you. While paying attention to what people currently like to read is good, I want to stress that this doesn’t limit you from coming up with your own, new ideas. You can start a new trend, too.
2.) Write Everything Down – It’s funny how when we sit down to write something, it can take a few minutes to think about what we want to write. Meanwhile, great ideas can randomly pop into our heads when we’re doing everyday tasks. If you ever get an idea, find one designated space (either virtually or in a journal) to jot down your thoughts. This way, anytime you might get writers block, it will be a source that you may use to break that cycle.
3.) Listen to Your Audience – Unless you’ve just began your blogging journey (which I congratulate you for starting), chances are you’ve already gained an audience. Whether that audience is big or small, its important that we pay attention to which posts our readers seem to enjoy, most of all. What type of content gets the most likes, positive comments, and overall attention? If you know what your viewers like the most, then it will be much easier to find things to write about.
4.) Make Content with Respect to what You are Passionate About – Coming up with blog post ideas can be a lot harder if you aren’t writing about things that you truly take an interest in. A lot of people want to read the blog of someone who is raw, realistic, and is doing what they love–and you can identify whether someone loves what they are writing about by reading their work. As long as you make content about what makes you happy, the right audience will come.
5.) Keep in Mind that Less can be More – A lot of times, we may try to make a post that’s super detailed and long. But in reality, people don’t want to read a 3,000 word blog post–especially not if you are a daily blogger. It’s best to keep your content under 1,500 words per post. This way, you can focus more on the purpose for each post rather then how long it will be. Remember, nobody has to read your posts–it’s part of our jobs as writers to reel our readers in so they’ll want to read them.
6.) Use National Days as Inspiration (especially lifestyle blogs) – Okay. So this is a method that I use all the time. In fact, I think I need to make it a category. There is literally a National Day for everything. I mean, you think it and there will probably be a day for it. The options stretch from Celebration of Life Day, to National Umbrella Day to World Poetry Day to Celebrity Birthdays. I personally use nationaltoday.com to get detailed descriptions on the multiple national days of every single day of the year. It is definitely a great tool for any blogger that struggles with making constant new, yet exciting content.
7.) Organization and Readability is Key – A good blog post should be organized and easy to read. You don’t want your words to be so long that they cause your audience to x-out the page, scratching their heads. We want our point to come across well, and the best way to do that is by making our words easy to understand. Some ways that you can keep good organization in your posts include using bullet points and numbered lists, using correct punctuation, rereading each post and separating your writing into short paragraphs (no more than 150-200 words each.)
Wow! That was a lot to write, but I enjoyed it. Blogging (and writing) are forms of self-expression. As artists, we should use our writing as an outlet to express ourselves and our passions. A great blog comes in many forms, but just remember in all things to make sure that your writing is true to who you are. What is the reason why you started a blog in the first place? If you stay efficiently consistent, I’m sure your blog will be getting a lot more acknowledgement very soon. :))
Have a blessed day, y’all. Peace in! ✨